Harrah’s data applications implemented using neural networks –


Harrah’s data applications implemented using neural networks

Harrah’s data applications implemented using neural networks

1. Read the APPLICATION CASE 9.2 Forecasting/Predictive Analytics Proves to Be a Good Gamble for Harrah’s Cherokee Casino and Hotel and answer the following questions (Attached in textbook below on pg. 397)

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Which of the Harrah’s data applications are most likely implemented using neural networks?

What other applications could Harrah’s develop using the data it is collecting from its customers?

What are some concerns you might have as a customer at this casino?

2. Read article titled “Real-Time Dashboards at Western Digital.” Based on the article, answer the following questions: (Attached below)

What is VIS?

In what ways is the architecture of VIS similar to or different from the architecture of BPM?

What are the similarities and differences between the closed-loop processes of BPM and the processes in the OODA decision cycle?

What types of dashboards are in the system? Are they operational or tactical, or are they actually scorecards? Explain.

What are the basic benefits provided by Western Digital’s VIS and dashboards?

What sorts of advice can you provide to a company that is getting ready to create its own VIS and dashboards?

Writing Requirements

The deliverable will be a written paper that will be written according to APA guidelines.

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.

Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.

The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.

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